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Mother Nature Wrecking Havoc on Freight & Trucking

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Extreme freezing weather has caused chaos in recent weeks across the United States. The Midwest and the Southeast has faced the worst impact of winter storm Inga and many shipments have been delayed or destroyed as a result.

Hundreds of roads in the affected areas have been declared too hazardous to drive on, leaving drivers to seek alternate routes. For those who have dared to brave the highways, they have seen closed ramps and major accidents caused by the slick, icy roads. In Columbus, Indiana one lane had to be shut down after a trailer attached to a truck flipped over a concrete barrier. This is just one example of the level of destruction that winteingar weather can cause.

According to Freight Waves, weather contributes to up to $3.5 Billion losses in the freight industry each year. Also, more than 50% of all weather-related traffic delays are specifically due to snow and ice. This time of year can be very challenging for businesses as they are at the mercy of Mother Nature.

With so many unpredictable scenarios that can occur while your valuable goods are in transit, cargo insurance should be at the top of your priorities. Be proactive and prepared by purchasing cargo insurance before your next shipment.

Written by Iris Arden (Ramon Inc.)

The Exported Good that Changed the World

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We all know it, seen it, heard about it, and at some point in our lives might have drank it. Yes, it’s Coca-Cola.

Coca-Cola was exported during World War II and has spread to the entire planet. Although the company has franchises that do the bottling and distributing for the company, the company has maintained its status and grown its profitability throughout the years.

Coca-Cola bought other well-known companies such as Minute Maid, Honest Tea, Powerade, Nestea, Dasani, even Columbia Pictures was bought by Coca-Cola and then later sold to Sony. The company’s marketing strategies which were very aggressive in the early years by Asa Griggs Candler, paid off. The companies advertising has become the most prolific, notable and impacting strategies which has influenced popular culture and society. Not only is the logo, bottle design, and brand image the most recognized brand in world, the drink was the first soft drink to be consumed by astronauts in space. The company became an American icon and a symbol of the Western World.carousel-zaalima

In 2010, 1.6 billion drinks were sold every day. But as people were getting more conscious about having a healthier lifestyle, Coke revenues went down by 11% in 2017. But the company stills maintains high profitability as it continues to purchase companies such as ZICO, a coconut water company, and many more.

The company also has been very involved in civic activities. For example, when Martin Luther King, Jr. won the Nobel Peace Prize in 1964 nobody wanted to attend the celebratory dinner until Coke intervened. The chairman and CEO of Coca-Cola at the time J. Paul Austin summoned all key Atlanta business leaders to the Commerce Club’s eighteenth floor dining room. He made it very clear that it was an embarrassment for Coca-Cola to be in Atlanta which was a city that refused to honor a Noble Prize Winner. J. Paul Austin said, “We are an international business. The Coca-Cola Company does not need Atlanta. You all need to decide whether Atlanta needs the Coca-Cola Company.”  In two hours all the tickets to the dinner were sold out.

Coca-Cola was also very active in the (RED) campaign together with Nike, Girl, American Express and Converse to prevent the transmission of the HIV virus.

What started off as a small company trying to export coke has now become a company that’s infiltrated the cultural of all countries throughout the globe.

Written by Iris Arden (Ramon Inc.)

What is the most and least common type of coverage Ramon Insurance offers?

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The most common type of coverage we offer is All Risk. All Risk coverage is universal coverage for commercial goods in transit. This will cover against any damage (total or partial) from a physical external cause including shortage, theft, and catastrophe such as breakage, fire, water, or impact.

The least common type of coverage we offer is Total Loss. Used goods are typically offered Total Loss coverage. Though rarely used, we still offer this type of coverage to our clients and are happy to explain it in detail. Total Loss is restricted coverage, covering against total loss. It covers only in the case that the whole shipment/consignment is a complete and total loss.

Written by Iris Arden (Ramon Inc.)